ADPR 4750: Home

About this guide

This guide was written for Dr. Kevin Thomas' spring 2019 ADPR 4750 course, Strategic Communication in a Culturally Diverse Marketplace.  The class is working with the client Walnut Way, a non-profit in the Lindsay Heights neighborhood of Milwaukee.

Below are some resources about Walnut Way, the Lindsay Heights neighborhood and the issues affecting it, and Milwaukee in general.  There are also a few very long, in-depth items.

Lindsay Heights neighborhood

Here's another brief paragraph about her from a book by Paul H. Geenen, Milwaukee's Bronzeville 1900-1950 (Arcadia Publishing, Charleston, SC: 2006), page 123.

Bernice Copeland Lindsay, born in Winchester, Indiana, was the first African American to graduate from the Ohio State University School of Journalism. She worked as a social worker in Indianapolis, Indiana, before moving to Milwaukee in 1928. She was the first African American executive director of Milwaukee's YWCA but lost her job because she did not agree with the manner in which black women were served. The practice was to turn black women out after two weeks residence while the white residents were allowed to stay as long as they wished. In 1933, Lindsay started the Mary Church Terrell house at 3002 North Ninth Street, where young women could live and receive an education. She was a member of both city and state human rights commissions. The city of Milwaukee has a street named after her, and a successful housing development between Seventeenth and Twentieth Streets, called Lindsay Heights, is named for her.

Issues affecting the neighborhood

About Milwaukee


Here are a few items that are very in-depth, and will take more time and effort to read.